Take a moment to read this. This is the Dadapreneur philosophy and this is what we’re all about. If you like what you read here, you’ll like what you read on the site.
Marketing In The Moonlight
We are not professional marketers. We are normal, everyday people who sacrifice their nights and weekends to build for a better tomorrow. We work while others sleep or relax because we have other obligations during “normal” business hours. When the sun goes down, we get to work.
We self educate, experiment, and learn by failure because we know that eventually, the work we do today will lead to financial freedom tomorrow.
It’s All About Leverage
The internet allows us to leverage our time like never before. With email automation, sales funnels, and e-commerce, it’s possible to have a store that’s always open, even when no one is around to manage it. It’s also possible to take every single customer through the sales process correctly and follow-up with them without being actively involved.
By creating search-based content, we can leverage the few working hours we have each day to create something that will replace our income. Once that happens, we’re financially free.
The Dadapreneur Blog shares strategies and tools to help both aspiring and established marketers leverage their time and create a passive income stream.
What Makes A Moonlight Marketer?
We Control Our Own Destiny
We want control over our lives and freedom in our schedules. We know the only way to achieve this is by owning a business. If we have a traditional job, we’re always at our boss’ whims for as long as we’re employed. By putting in the extra effort and taking the leap into entrepreneurship, we are creating a life for ourselves as well as our families that many can only dream of.
We Work When Others Don’t
We all have obligations that prevent us from keeping a 9-5 work schedule. Whether it be parenting duties like myself or a full-time job, we are unable to work during “normal” business hours.
This forces us to work “in the moonlight” during the nights & weekends.
We Will Leave A Legacy
We also know that we are building a business that will one day outlive us. By creating an income stream that isn’t dependent on us actively working, we can pass it down to our children. It will provide for our children long after we’re gone. We will leave a legacy for our children to inherit.
Get Started
If this sounds like something you are pursuing or would like to pursue, these articles are a great starting point. Blogging, YouTube, and Affiliate Marketing are the business models that allow you to leverage your time the most.
Connect With Others
Join The Dadapreneur Facebook Group to connect with others that are on the same journey you’re on. Ask questions, share successes, post problems. We’re all in this together and together we can reach the top.
Let’s Make This A Prosperous Journey. Thanks For Reading.

Dom Bavaro
Founder, The Dadapreneur Blog
dom@blog.dombavaro.com